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iPad usage hits traditional media - hard
About 1 year ago I wrote a blog post about how traditional media treated iPad as sort of a savior. Today Daytona publish a survey where they asked the Swedish people about the way they use their iPads. The result is in no way positive for the tabloids or commercial TV channels. People use their iPads to surf (go figure) rather than installing apps....
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DREAMS DO COME TRUE
After a few months the site www.dreaminginmono.com is getting ready for launch. It's a very exciting concept that we have done together with Perfect Fools and McDonalds. It will be broadcasted in several TV channels accross Scandinavia and on many, many website. This is the teaser for the first episode! UPDATE - THIS CAMPAIGN IS NO LONGER AVAILBLE
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iPad usage hits traditional media - hard
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